David was an unassuming dad of his son, also named David, until one day the family video young David discussing how he felt after a trip to the dentist came to be. After that, everything changed. The video became one of the first viral videos ever and the D.A.D. brand was born. Learn about D.A.D.’s incredible story of what happens when opportunity is met with an open mind.
In this session you’ll hear from D.A.D. about:
How he took a family video and transformed it into a profitable brand
How D.A.D. kept his family grounded even when the world’s media came calling
Critical mistakes to avoid when YOUR video goes viral, and what you SHOULD do to make the most of it
How to use the 15-minutes of fame to create a longer-lasting brand that can be monetized
What D.A.D. is doing to give back, and why it matters to you, too
Connect with D.A.D. at his website , be a fan on facebook, and follow him on Twitter!
Read more about D.A.D.:
“On January 31, 2009 we decided to post the video on YouTube. By the following Tuesday we had 3 million views. If this had been a television show, we would have been the 5th most popular show in the ratings that week.”
The radio coverage was almost immediate and surprisingly, helped fuel the viral fire. They had requests from all over the country and world: the Today Show, Tyra Banks Show, and Bill O’Reilly, not to mention numerous morning shows, radio interviews, blog mentions, newspaper articles and more.
In 2009 they were the second most popular video on YouTube. To date, over 53 MILLION PEOPLE have watched the video on YouTube. They were also recently featured in a viral video 100 Greatest Hits of YouTube.
